Cookie Policy

This cookie policy explains how silversummit uses cookies and similar tracking technologies on our website to provide and improve our services, analyse usage patterns, and deliver relevant content and advertisements.

Last updated: 15th January 2026

What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners about how users interact with their sites.

Cookies can be "persistent" (remaining on your device until they expire or are deleted) or "session" cookies (which are deleted when you close your browser). They can also be "first-party" (set by the website you're visiting) or "third-party" (set by a different domain).

Why We Use Cookies

We use cookies and similar tracking technologies for several purposes:

• Essential functionality: To enable basic website features and ensure security
• Performance and analytics: To understand how visitors use our website and improve our services
• Personalisation: To remember your preferences and provide a customised experience
• Marketing and advertising: To deliver relevant advertisements and measure campaign effectiveness

Types of Cookies We Use

Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functionality such as page navigation, access to secure areas, and form submissions. The website cannot function properly without these cookies, and they are always active.

Analytics Cookies

We use analytics cookies to collect information about how visitors use our website. This includes data such as which pages are visited most often, how long users spend on the site, and any error messages encountered. This information helps us improve our website's performance and user experience.

Functional Cookies

These cookies allow the website to remember choices you make and provide enhanced, more personalised features. They may be set by us or by third-party providers whose services we have added to our pages. These cookies remember your preferences such as language settings and cookie consent choices.

Marketing and Advertising Cookies

These cookies are used to deliver advertisements that are relevant to you and your interests. They may be used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. They are typically placed by advertising networks with our permission.

Specific Cookies We Use

Third-Party Cookies

We work with several third-party service providers who may set cookies on our website:

Google Analytics

We use Google Analytics to analyse website traffic and user behaviour. Google Analytics uses cookies to collect anonymous information about how visitors use our site, including the number of visitors, where they come from, and which pages they visit. This information helps us improve our website and services.

Google Ads

We use Google Ads for advertising and remarketing purposes. Google Ads cookies track conversions, enable remarketing to previous website visitors, and help us measure the effectiveness of our advertising campaigns. These cookies may be used to show you relevant advertisements on other websites.

Google Fonts

We use Google Fonts to display custom fonts on our website. When you visit our site, Google may collect technical information about your browser and device to serve the appropriate font files. This service may set cookies or use similar tracking technologies.

Google Consent Mode v2

We implement Google Consent Mode v2 to respect your cookie preferences and ensure compliance with privacy regulations. This technology adjusts how Google services behave based on your consent choices:

• When you accept analytics cookies, Google Analytics operates normally
• When you reject analytics cookies, Google Analytics operates in a privacy-enhanced mode with limited data collection
• When you accept marketing cookies, Google Ads can track conversions and enable remarketing
• When you reject marketing cookies, Google Ads operates with restricted functionality

Your consent preferences are communicated to Google services automatically, ensuring your choices are respected across all integrated tools.

Managing Your Cookie Preferences

You have several options for managing cookies on our website:

Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner that allows you to:

• Accept all cookies
• Reject non-essential cookies
• Customise your preferences for different cookie categories

Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically:

• View and delete existing cookies
• Block all cookies
• Block third-party cookies
• Clear cookies when you close your browser
• Set exceptions for specific websites

Please note that disabling cookies may affect the functionality of our website and prevent you from accessing certain features.

Opt-Out Links

You can opt out of specific third-party services:

• Google Analytics: Google Analytics Opt-out Browser Add-on
• Google Ads: Google Ad Settings

Cookie Retention

Different cookies have different retention periods:

• Session cookies: Deleted when you close your browser
• Persistent cookies: Remain on your device for a set period or until manually deleted
• Consent cookies: Stored for up to one year to remember your preferences
• Analytics cookies: Typically stored for up to 2 years
• Marketing cookies: Usually stored for 30-90 days

Updates to This Policy

We may update this cookie policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we will notify you by updating the "Last updated" date at the top of this policy and, where appropriate, provide additional notice on our website.

Contact Us

If you have any questions about our use of cookies or this cookie policy, please contact us: